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idly.org

The blog of a teacher who is interested in everything.

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    27th December 2007

    Everything is a marketing interaction

    Every time you interact with a customer, you’re engaging in marketing. Doesn’t matter if you’re instituting a policy, gaining some data, delivering an invoice… it’s a marketing interaction.

    … When you yell at a classroom full of kids because one kid misbehaved, that’s a marketing decision.

    from Seth Godin, What’s the point of this interaction?

Fin.

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